Cure the Common Cold Sore with Abreva + Giveaway

By Shannon Gosney
In Giveaways
June 27, 2012

If you’ve ever had a cold sore; you know the pain, frustration, and discomfort that comes along with it. Figuring out how to cure it can be just as frustrating. It’s easy to head out to find the best solution, just to be left standing in the aisle, scratching your head, and ultimately making a choice based on the package or the price.

Looks can be deceiving, especially with all the choices and sophisticated packaging that can be found in the cold sore category. In a recent survey, which asked 1,000 American adults, ages 18 and older about how closely they pay attention to the ingredients of “look-alike” treatments, it revealed 66 percent of Americans believe that when “look-alike treatments” have the same or similar packaging as the name-brand treatment, that it is likely that they have the same ingredients. Additionally, 93 percent of Americans admit to purchasing the “look-alike treatments” in the past solely because they are less expensive.

As an example, the FDA recently issued a warning letter to a marketer and distributor of a product containing Benzalkonium Chloride whose label claims that it heals

cold sores. In the letter issued in early May, the FDA asserts that the active ingredient, Benzalkonium Chloride, is not indicated for treating or healing cold sores.

The real truth is…  that not all medicines are the same. This is often a myth and misconception that many consumers believe – especially when it comes to saving a few bucks.

Tips on How to Spot an Imposter (Abreva vs. Look-Alike)

Pharmacist and pharmacy chain store owner Pam Marquess, Pharm.D, a GSK spokesperson provides these great tips on how to look at ingredients and tell which is the imposter – from the perspective of a pharmacist:

•  Look at the Drug Facts of both products:
o  What are the active ingredients?
o  Which one contains docosonal?
o  If the active ingredient is not docosonal, the product does not heal cold sores
•  Am I really saving in the long run by buying the look-alike product that does not heal cold sores?

All cold sore products are not the same. If you suffer from cold sores or have a family member or close friend who does, it is important to know whether you are buying a brand product that heals vs. a look-alike product that does not.




– Answer these two questions in a comment

o  When “look-alike treatments” have the same or similar packaging as the name-brand treatment, is it likely that they have the same ingredients?

o  Have you ever purchased a “look-alike treatment” in the past solely because it was less expensive?


– Follow The Mommy-Files on Twitter – 1 ENTRY
Tweet about the giveaway – 1 ENTRY DAILY
– Become a Fan of The Mommy-Files on Facebook – 1 ENTRY
– Subscribe to my blog (email subscription below) – 1 ENTRY
– Add my Mommy-Files button to your blog and include the URL – 1 ENTRY
– Comment on any Non-Giveaway post on The Mommy-Files – 1 ENTRY per post comment (no limit)
– Blog about this giveaway and include the URL – 5 ENTRIES


– Contest will close at 11:59 p.m. PST on Sunday, July 8th, 2012! Any entries after this time will be deleted!
– Contest open to U.S. residents only.

This was a compensated post from our friends at Abreva.  The giveaway was sponsored by Abreva.  All opinions expressed in this post are 100% mine.

About Has 4152 Posts

Shannon Gurnee is the author of RedheadMom formerly "The Mommy-Files", a national blog with a loyal following. She has a Bachelor's Degree in Marriage, Family, and Human Development with a Minor in Business Management. Shannon and her husband, Frank, have a large family with 6 awesome kids and love living on the Central Coast near San Luis Obispo, California, as well as traveling around the world. A full-time Social Media and Professional Blogger, Shannon also serves as a National Brand Ambassador for many well-known companies. Her blog focuses on motherhood, family fun activities, traveling, fashion, beauty, technology, wedding ideas and recipes while providing professional opinions on products, performances, restaurants, and a variety of businesses.

44 Responses to “Cure the Common Cold Sore with Abreva + Giveaway”

  1. Emily N says:

    No and no.

  2. Lynda E says:

    I think they do, and I have bought some look alikes in the past that work okay, but it’s not true for everything.

  3. KIM CRAWFORD says:



  4. sandra says:

    usually they have the same ingredients but i do look at the ingredients list. i have purchased the cvs brand because it was cheaper and someone had recommended it

  5. sandra says:


  6. Crystal Warren says:

    Sometimes they have exactly the same ingredients (especially when there’s only one or two like aspirin and such) and yes I’ve chosen the lesser expensive item many times

  7. Crystal Warren says:

    following on Twitter (@happyenchilada2))

  8. Crystal Warren says:

    email subscriber

  9. Crystal Warren says:

    I follow on Facebook

  10. Christina says:

    They might NOT have the same ingredients, so I always look (and thus haven’t purchased one that has different ingredients).

  11. Marci says:

    Yes, they can have the same ingredients but not always. And yes, I have used a lower priced brand only to find out it doesn’t always work as well.

  12. Marci says:

    Twitter Follower!

  13. Marci says:

    FB Fan!

  14. Marci says:

    Email Subscriber!

  15. Ellie W says:

    No to the first question, and yes to the second. And I have regretted buying a less expensive product. What’s the use in saving money if the product is disappointing and less effective.
    Thanks for the giveaway!
    eswright18 at gmail dot com

  16. Ellie W says:

    I follow you on Twitter @eswright18
    eswright18 at gmail dot com

  17. Ellie W says:

    I like you on FB (Ellie W)
    eswright18 at gmail dot com

  18. Ellie W says:

    I subscribe via email
    eswright18 at gmail dot com

  19. corrie says:

    yes they prob have same ingrediants and i always buy the cheaper price not name brand.

  20. nannypanpan says:

    i always thought they had the same ingredients but i guess not and yes i have bought the cheaper look alike version before

  21. nannypanpan says:


  22. Sometimes the look alike will say ‘same active ingredients as—“, then I will buy it if it’s much cheaper.
    smchester at gmail dot com

  23. I follow you on twitter as ptowngirl25

  24. I like you on facebook as Susan Chester.

  25. tamar says:

    Yes and yes. That’s why you can buy generic drugs over the counter.

  26. christal c willdebbie says:

    I assume that they do, but I do read first. Ihave bought cheapper look a like in the past

  27. christal c willdebbie says:

    Follow The Mommy-Files on Twitter

  28. christal c willdebbie says:

    Fan of The Mommy-Files on Facebook
    christal f couturier

  29. christal c willdebbie says:

    email subscriber

  30. Jammie says:

    No, and yes. Sometimes product can be a bit pricey so we will ofen go for a cheaper brand. sweepmorey at gmail dot com

  31. Jammie says:

    I follow you on twitter mommysdizzy

  32. Jammie says:

    I subscribe sweepmorey at gmail dot com

  33. Jennifer Reed says:

    When “look-alike treatments” have the same or similar packaging as the name-brand treatment, is it likely that they have the same ingredients?

    I look for the “has same active ingredient as more expensive product” on package. If it does have that then I assume it has the same ingredients.

    Have you ever purchased a “look-alike treatment” in the past solely because it was less expensive?

    YES, I have purchase the less expensive products if it does have same active ingredient.

  34. Brittney House says:

    I think they most likely will have the same ingredients. I always buy non name brands if their cheaper.

  35. Brittney House says:

    mommyfiles fb fan brittney house

  36. Brittney House says:

    mommyfiles twitter fan bbrittbrat1398

  37. Lily Kwan says:

    I’m not sure look-alike treatments have the ingredients as the name-brand treatment

  38. Lily Kwan says:

    I follow you on Twitter under the username likwan.

  39. Lily Kwan says:

    I tweeted about this giveaway on Twitter at

  40. Lily Kwan says:

    I follow you on Facebook under the username likwan.

  41. Lily Kwan says:

    I subscribed by email.

  42. Nope. Especially now that I’m a mom, I would always go for the brand that has already been tried and tested. I can’t take the risk. Cold sores can be painful, itchy, and irritating. Every minute counts..

Leave a Reply

Your email address will not be published. Required fields are marked *