Keep Kids Busy with the Scholastic Summer Reading Challenge

By Shannon Gurnee
In Education
June 26, 2015


#SummerReading #Scholastic #ad

I remember reading during the summer when I was a kid. I participated in the summer reading program with our local library. We had a list of book titles for our age category (just ideas), a reading log and a bookmark. At the end of the summer, we could go and redeem a prize if we met our reading goal. That prize was in the form of a brand new book. I remember being so excited to get my brand new book.

When my kids were of reading age, I was disappointed to not find a similar reading program with our local library. It was shortly after that I was introduced to the Scholastic Summer Reading Challenge – yes!!! Now in it’s 9th year, the Scholastic Summer Reading Challenge is a free online reading program dedicated to stopping the “summer slide” by encouraging kids to read throughout the summer months when school is out. This year’s challenge theme is “Power Up & Read,” powered by ENERGIZER®.

#Scholastic #SummerReading #ad

Why should kids read during the summer?

1 – Avoid the “Summer Slide.” Kids fall prey to the “summer slide,” the common loss of skills due to being out of school, when they do not read over the summer.

2 – Avoid having to re-teach material. Research shows Teachers spend four to six weeks re-teaching materials to students because of the “summer slide”—the learning losses which can occur when school is not in session. (Alexander et. al, 2007)

3 – Discover the power of choice. Summer is the perfect time for our children to discover the power of choice. According to the Kids & Family Reading Report, 5th edition, 91% of kids (ages 6-17) say that their favorite books are the ones they pick out themselves.

#Scholastic #SummerReading #ad

How does the Summer Reading Challenge work?

  • Through September 4th, 2015, kids can log their reading minutes (online and via mobile) as they read to break last year’s world record of 304,749,861 minutes.
  • Parents can sign-up their kids at It’s FREE!
  • Kids can also enter monthly sweepstakes to win fabulous prizes, and earn digital rewards when they complete weekly reading challenges.

#Scholastic #SummerReading #ad

What’s new with this year’s Summer Reading Challenge?

  • Kids can unlock 12 original short stories (exclusively for this year’s challenge) from favorite children’s authors and access never-before-seen videos from the authors! Each of the authors has written a unique short story using the same opening sentence, which is, “I glanced over my shoulder to make sure that no one had followed me into the shadowy library, then took a deep breath and opened the glowing book…”
  • The authors include Blue Balliett, Patrik Henry Bass, Varian Johnson, Gordon Korman, Michael Northtrop, Maggie Stiefvater and Jackson Pierce, Roland Smith, R.L. Stine, Tui T. Sutherland, Lauren Tarshis, Wendy Wan-Long Shang and Jude Watson.
  • Each story has a “read along” audio component, inviting kids of all ages and reading levels to enjoy these highly engaging stories.
  • They can play the new “innovation machine” game, an interactive creative writing game, and enter its contest to win prizes.
  • Kids can log minutes on-the-go to earn digital rewards and badges as they hit reading milestones.

#SummerReading #Scholastic #ad

What’s new this year for parents?

The parents site features new, daily tips for parents called “The Daily Digest.”

Parents can enter weekly sweepstakes to win a “Power Up & Read Kit” and watch videos about summer reading activities to keep you “innovative” all summer long. The prize pack includes: Scholastic tote bag, water bottle, a copy of Reading Unbound by Jeffrey Wilhelm and Michael Smith, $10 gift certificate to Scholastic Store Online, Energizer® brand batteries, Scholastic books, and more.

Parents can download free resources, including printables and booklists for kids of all ages.

#SummerReading #Scholastic #ad

Be sure to sign up for the Scholastic Summer Reading Challenge. Find more Scholastic Resources to keep your kids reading all summer long! Learn more about the Energizer® Instant Win Game and be sure to Follow @Scholastic on Twitter and Like the Energizer® Bunny on Facebook (#SummerReading).

Is your child participating in the Scholastic Summer Reading Challenge?
What is their favorite book?



About Has 2130 Posts

Shannon Gurnee is the author of Redhead Mom formerly "The Mommy-Files", a national blog with a loyal following. She has a Bachelor's Degree in Marriage, Family, and Human Development with a Minor in Business Management. Shannon and her husband, Frank, have a large family with 6 awesome kids and love living on the Central Coast near San Luis Obispo, California, as well as traveling around the world. A full-time Social Media and Professional Blogger, Shannon also serves as a National Brand Ambassador for many well-known companies. Her blog focuses on motherhood, family fun activities, traveling, fashion, beauty, technology, wedding ideas and recipes while providing professional opinions on products, performances, restaurants, and a variety of businesses.

20 Responses to “Keep Kids Busy with the Scholastic Summer Reading Challenge”

  1. Robin (Masshole Mommy) says:

    This is awesome. It is so important to keep kids reading over the summer 🙂

  2. I think the summer reading program is a great idea. We never entered our kids, but we’ve always made sure they read over the summer.

  3. Scholastic is a great company and I love the summer reading program. My kids are big readers and I know Scholastic had a lot to do with that.

  4. Kristi says:

    Reading programs are a great way to make learning fun! Our girls LOVE to read! Thankfully I don’t have to beg them… they do it all on their own.

  5. Marcie W. says:

    My kids are not thrilled about it but we are incorporating a lot of reading and summer learning activities throughout this vacation period. I refuse to allow them to fall behind and this challenge looks like an excellent motivator!

  6. Liz Mays says:

    This would definitely encourage my kids to keep reading. I love how there are games and rewards available to them!

  7. Natalie Z says:

    my kids always participate in scholastic summer reading. I love finding ways to encourage my kids to read!

  8. Pam says:

    When the kids were younger, we were all about summer reading. I wish they did something like it for adults haha!

  9. Valerie says:

    I think the Scholastic challenge is so great! I like that they even offer suggestions for reluctant readers to try to get them interested in reading too!

  10. Tess says:

    What a great youngest needs motivation to read more.

  11. Theresa says:

    We love taking summer reading challenges. It’s a great way to encourage kids to keep reading all summer long!

  12. Carly Brydon says:

    I love that Scholastic has this Summer Reading Challenge! Reading is so important for a child’s development, especially when they are out of school for summer.

  13. My daughter’s favorite book right now is Cloudy with a Chance of Meatballs! She loves to talk about food falling from the sky!

  14. Rosey says:

    I love Scholastic, and am happy to hear they think about summer too (I know they are a school program as well). We go to the library in the summer but we haven’t joined a reading challenge or program (yet!).

  15. I love summer reading programs. I didn’t do any this summer but I have a workbook that I am doing with my son to help him with his handwriting.

  16. Ann Bacciaglia says:

    My kids have always loved to read. It is a great way to get your kids to keep their brains active in the summer.

  17. Cinny says:

    I’ve always loved to read. Really wish I still had the time for it!

  18. Jeanine says:

    This is such a good idea. My kids love to read so I would love to keep them reading all summer long!

  19. Brandy says:

    We have our little Energizer Bunny ready to get reading with the kids. I look forward to keeping up with your Scholastic posts this summer too!

  20. Kiwi says:

    I am all for summer reading! I was a summer reader kid and I love books even as an adult now!

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