General Mills Retro Cereal 5 of 5 Giveaway
We love General Mills products in our home….whether it’s Cheerios, Honey Nut Cheerios, the list goes on and on. In 2009, I had a blast at the General Mills Blogger Event in Minnesota, where I learned a ton about General Mills, as well as their different products. I was excited to recently have the opportunity to review the new and limited General Mills Retro Cereal Packages!
Now through mid-March, the cereal aisle just turned into memory lane. While supplies last, Target stores nationwide will carry five limited-edition General Mills Big G cereal boxes featuring fun “Retro” package designs and cartoons from the 50s, 60s, and 80s. This year, the packaging was chosen based on a national survey conducted by General Mills, which asked consumers to pick their favorite Retro package designs. The top packages chosen include Cheerios (1956), Trix (1968), Honey Nut Cheerios (1984), Cinnamon Toast Crunch (1984), and Lucky Charms (1989).
“Retro is so in right now – whether it’s clothing, cars, games or packaging,” said Lindsay Backer, associate marketing manager. “We’ve seen great success with this promotion the last few years and continue to build on that with the packaging and promotions offering families fun and memorable breakfast experiences that evoke childhood memories.”
This year, consumers were also asked to share thoughts and opinions about their childhood memories of breakfast cereals, including favorite characters, promotions, prizes, cartoon characters and shows. Many identified rings, submarines and cars as favorite promotions on cereal packages; most preferred prizes over games and favorite Big G cereal characters were Lucky the Leprechaun, the Trix Rabbit and Buzz from Honey Nut Cheerios.
The package promotion on each of the cereal boxes features Retro cartoons. After the packages reach the stores, consumers can go to www.grocerysavvy.com and view some cartoons from the past, while enjoying a fun morning with family and friends over breakfast. If families are looking for a little challenge during breakfast, they can test each other’s knowledge on milestones during the original package introductions such as, a gallon of gas cost 22 cents in 1956; the original Hawaii 5-0 debuted on TV in 1968, and now it’s back on the air; Apple Macintosh was introduced in 1984 and stonewashed jeans were all the rage; and in 1989 the Berlin Wall came down.
This promotion marks the fourth year retro packages have been re-introduced and is being supported with Target ad circulars, prominent promotional space at check lanes in all stores, blog outreach featuring retro trivia contests, and radio promotions across the country.
Big G cereals are pleased to support families by providing both entertainment and nutritious breakfast options. Cereal is one of the healthiest breakfast choices parents can make, giving families yet another reason to feel good about choosing Big G cereals. Ready-to-eat cereal has fewer calories than most other common breakfast options, while also being nutrient-dense and many varieties are low in fat.
The limited-edition cereal boxes are available exclusively in Target stores nationally. For a Target store near you, visit www.Target.com, and for more information on Big G cereals visit www.GrowUpStrong.com or www.WholeGrainNation.com.
FEATURED CEREAL FUN FACTS – 1989 – Lucky Charms
Pop Culture:
– The first episodes of “The Simpsons” are shown
– When Harry Met Sally was released
– The first Batman movie was shown
– Lethal Weapon 2 came out
– “The Cosby Show” was the most popular show on television
Politics/News:
– George Bush Senior becomes President of the United States
– Average Income per year $27,450.00
– 1 gallon of gas 97 cents
– After 30 years the Cold War between East and West ends and the Berlin Wall comes down
Popular Fads/Products etc:
– Nintendo begins selling the Game Boy in Japan
– First release of Microsoft Office, which was a bundle of Microsoft’s office applications, such as Microsoft Word and Microsoft Excel
– The Disco flower was a fad for a short while in 1989. Remember this thing? It resembled a daisy, stood in a plastic flower pot, and danced to any kind of music that was nearby.
– Barbie turned 30 years old.
GIVEAWAY
1 lucky reader will win a General Mills Retro Cereal Prize Pack, including 1 package with five limited edition boxes of General Mills Big G Cereals and 1 $10 Target Gift Card!!!!
WIN IT!!! (MANDATORY ENTRY)
– Tell me in a comment one favorite memory you have of Trix from your childhood.
EXTRA ENTRIES:
– Follow The Mommy-Files on Twitter – 1 ENTRY
– Tweet about the giveaway – 1 ENTRY DAILY
– Become a Fan of The Mommy-Files on Facebook– 1 ENTRY
– Follow me through Google Connect (new on the right side of the blog) – 1 ENTRY
– Subscribe to my blog – 1 ENTRY
– Add my Mommy-Files button to your blog and include the URL – 1 ENTRY
– Comment on any Non-Giveaway post on The Mommy-Files – 1 ENTRY per post comment (no limit)
– Blog about this giveaway and include the URL – 5 ENTRIES
RULES:
– Contest will close at 11:59 p.m. PST on Friday, March 18th, 2010! Any entries after this time will be deleted!
– Contest open to U.S. residents only.
I received product samples from General Mills to facilitate this review. The giveaway was sponsored by General Mills. All opinions expressed in this post are 100% mine.
I remember eating Trix on Saturday mornings while watching cartoons, silly old black and white cartoons.
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The trix rabbit slogan, “silly rabbit, trix are for kids”!
was a treat for us but loved them and the commercials
We used to sit at the kitchen table with our eyes closed and try to guess what flavor one of my brothers or sisters gave us.
I liked voting for the rabbit to get a box each year.
I remember enjoying Trix as breakfast many mornings with my brother. Also remember the great commerical.
Thanks so much.
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I remember all the “Trix are for kids” commericals
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seeing the TV commercials
it is a silly thing but my sister loved Trix so much that my mother has a headband with rabbit ears and when She ate Trix she wore that headband.
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Trix-decorated birthday cupcakes!
I loved Trix as a kid! I remember the cute commercial “Silly Rabbit Trix are for Kids” 🙂 Brings back good childhood memories.
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I remember not eating trix with milk because I wasn’t a fan of milk as a kid.
I liked the different colors and the crunchiness!
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I have memories of the fruity scent that came from the box when it was opened. I also remember the commercials that were on tv.
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we have and will always eat trix. no particular memory from childhood though.
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My favorite memory is eating Trix with my brother & sister before we went off to school 🙂
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I remember eating the yummy fruit-flavored cereal and then drinking the milk afterwards.
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I loved watching the commericals when I was a kid,so much better than todays an we sat an ate our cereal while watching
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I remember that Trix was one of the sweet cereals that my granparents had at their house for us since my parents didnt allow sugar cereal. I used to love the commercials.
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As a special treat my mom would let us eat trix for dinner.
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Me and my sisters were crazy about silly bunny of Trix, we had PJs and all kids of collections of it.
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my favorite was catching the twix commercials as a kid, i used to always want the rabbit to eat the trix before he got caught, poor rabbit
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My daughter loved Trix growing up, she had to have it every morning for breakfast!
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I remember the commercials with the leprechaun. “magically delicious!”
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I remember seeing the ads during Saturday morning cartoons.
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I remember the funny Trix commercials…silly rabbit, trix are for kids! I think they even made t-shirts with that slogan.
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I remember digging through the cereal to find the prize.
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I’m sure I never ate them as a child but I do remember the commercials.
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I remember when my boys were little how much I loved the bright colors in Trix! Please enter us 🙂
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Hope things are going good at your house! Hugs, 🙂
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I remember we used to eat it at summer camp, and we liked the way in turned the milk colors.
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my memory would be sitting infront of the TV eating the cereal with my sister an watching the c ommerical as it was on,,ususally fun to watch
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I remember driving my mom nuts saying ” Silly Rabbit, Trix are for kids.” over and over again!
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I really don’t have many memories of Trix because my mom never let us have them.
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My favorite memory of Trix is watching all the ‘silly rabbit’ commercials!
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I remember having a plastic color changing Trix bunny spoon. My sister and I always fought over it!
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I remember getting a spoon in the box as the “prize.” It was purple and changed colors when it touched the cold milk!
I liked eating them out of the box, no need for milk!
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favorite memory of Trix is the taste
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I used to love the Trix commercials with the silly rabbit.
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Sadly, this cereal was not available where I grew up!
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I remember watching the “Silly Rabbit” ads on tv.
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I remember the commerical for trix.
“Silly mom, Trix are for kids”.
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I always begged my parents to get Trix, but they didn’t buy me the super sugary, fruity cereals very often. But I knew I could always get it at my best friend’s house after a sleepover! So Trix memories are elementary school slumber party memories, too. 🙂
My mom wouldn’t let us have Trix when I was a kid but I remember loving the commercials.
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I remember getting to have it and other cereals like it almost every day as a young kid.
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I loved eating trix while watching saturday morning cartoons.
Thanks for the chance.
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I used to like to separate the different colors and eat them in groups.
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i remember the trix bunny commercials from saturday morning cartoons
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I remember always wanting to know what the trix rabbit would be up to in the next ad.
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the TV commercials with the rabbit
I remember vividly the smell of the Trix when you first opened a new box – you could smell it throughout the entire house it seemed : )
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we almost never had trix, we usually didn’t do sugary cereals
I always remember the zany commercials for Trix
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I remember eating all of the marshmallow pieces out before I ate the cereal! Thanks!
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Filling my pockets with them to eat while I walked to school.
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Trix was Daddy’s favorite! I remember having it as a family as a night-time snack.
I recall “Trix are for kids.”
I remember fighting with my brother over the prize in the box. I don’t even remember the prize now, just the fight, and that we both ended up in trouble and didn’t get cereal with a prize again for months.
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We used Trix as Christmas lights on the family gingerbread house!
I remember how friends used to use the TRIX ad tagline while joking with one another, namely, “Silly Rabbit. TRIX are for kids.”
I do not have any favorite Trix childhood memories unless you count hearing its ads on Saturday morning TV as others in the house are watching TV, giggling
About Trix or Lucky Charms??? My mother would never buy us Lucky Charms because she said it had too much sugar. (I liked shredded wheat better, anyway)
Thanks for the contest.
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The colors and the pop in your mouth they made.
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Eating one color at a time!
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Eating Trux yogurt for the first time.
I remember Trix always turning the milk kinda pink. Thanks!
silly rabbit trix are for kids commercial
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I used to love to eat Trix one color at a time, red, then purple, then orange then yellow then green.
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I loved how the milk looked like a rainbow thanks to the Trix. My mom would tell me it was magic and I really did believe her!
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I remember picking out my favorite flavors from the Trix box
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i loved it when i stayed at my friend’s house who had trix for breakfast
we didn’t do trix or any sugary cereals
A favorite memory of Trix from my childhood is watching the old commercials.
I loved to sneak trix out of the box when my parents weren’t looking.
I remember serving myself a bowl of Trix on Saturday mornings and then watching cartoons.
Trix was one of my favs and I always looked forward to a big bowl of it before school\
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Thanks for the giveaway..as a kid, when my Mom wasn’t looking, I would throw some of the dry Trix cereal into the air and watch our dog jump to catch them in mid-air during breakfast !
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I didn’t start buying them until I was an adult for my own kids.
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My fave memory of Trix was getting to eat it at my cousin’s house when I got to spend the night. They always had the best cereal and Trix is so delicious!
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I remember eating Trix and watching Saturday morning cartoons.
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