Brighten Up Your Child’s Smile This Halloween with Firefly Toothbrushes

Halloween is just a few days and that means our kids are gonna be eating a LOT of candy!  With lots of candy eating comes teeth that will need to be brushed for the correct amount of time so that plaque and bacteria is removed properly.  The New FireFly^® Ready Go Brush™ is the perfect tool for kids to learn how long they should be brushing their teeth for.

The idea behind the FireFly Ready Go Brush is similar to that of traffic lights, which are considered a great early childhood learning tool.  Preschool and Kindergarten teachers often use traffic lights to teach basic math concepts, counting, shapes, colors and, of course, safety principles.  Who knew this bright, visual signal could also guide kids to better oral hygiene?

The new FireFly Ready Go Brush features the colors and mimics the cycle of a traditional traffic light to let kids know how long they need to brush each row of teeth to be effective against cavities.  The cousin of the original FireFly – the best-selling kids toothbrush in the U.S. – the toothbrush has a light-up timer that is activated by an easy to press button.  After all, entertainment is a highly motivating factor when it comes to chores like brushing teeth, and it’s the first step towards developing a lifelong healthy habit. You should also teach your kids the importance of seeing a dentist for dental cleaning.

The FireFly Ready Go Brush times kids to make sure they brush the dentist-recommended 60 seconds per row of teeth.  For the first 30 seconds, the light flashes green for “go.”  Then, the light changes to yellow to signal that brushing is halfway over.  When the red light comes on, the user can stop brushing.  The cycle is then repeated for the second row of teeth.  The colorful bristles on the toothbrush echo the green, yellow and red traffic signal motif.

When finished, your child can simply hold the toothbrush upright and press onto the surface where he or she wishes to store it.  The suction cup at the bottom of the toothbrush will hold it firmly upright like a traffic light, keeping the bristles clean, dry and out of contact with moisture and germs on the sink.  This clever feature also cuts down on clutter, much to the parents’ delight.  Parents will also love abdicating the role of “nagger in chief,” while watching children comply independently and take charge of their own oral health.

Hurried, insufficient brushing is one of the major causes of early childhood cavities; the FireFly Ready Go Toothbrush encourages compliance in young children and helps develop good oral care habits for a lifetime.  There is a choice of four top entertainment characters – Barbie, Spider Man, Angry Birds, or FireFly.  For even more toothbrushing fun and innovation, use with new the FireFly Fluoride Foam Toothpaste.  The FireFly Ready Go Toothbrush is ideal for children ages 3-12.  The toothbrush also has soft, high quality DuPont Tynex bristles that are gentle on children’s delicate gums and is American Dental Association (ADA) Accepted.  You can purchase the toothbrush for $3.99 and is available at Target, Kroger, Meijer stores, Drugstore.com and Amazon.com.

What is your favorite FireFly Ready Go Toothbrush design?