General Mills Retro Cereal Giveaway 2 of 5
We love General Mills products in our home….whether it’s Cheerios, Honey Nut Cheerios, the list goes on and on. In 2009, I had a blast at the General Mills Blogger Event in Minnesota, where I learned a ton about General Mills, as well as their different products. I was excited to recently have the opportunity to review the new and limited General Mills Retro Cereal Packages!
Now through mid-March, the cereal aisle just turned into memory lane. While supplies last, Target stores nationwide will carry five limited-edition General Mills Big G cereal boxes featuring fun “Retro” package designs and cartoons from the 50s, 60s, and 80s. This year, the packaging was chosen based on a national survey conducted by General Mills, which asked consumers to pick their favorite Retro package designs. The top packages chosen include Cheerios (1956), Trix (1968), Honey Nut Cheerios (1984), Cinnamon Toast Crunch (1984), and Lucky Charms (1989).
“Retro is so in right now – whether it’s clothing, cars, games or packaging,” said Lindsay Backer, associate marketing manager. “We’ve seen great success with this promotion the last few years and continue to build on that with the packaging and promotions offering families fun and memorable breakfast experiences that evoke childhood memories.”
This year, consumers were also asked to share thoughts and opinions about their childhood memories of breakfast cereals, including favorite characters, promotions, prizes, cartoon characters and shows. Many identified rings, submarines and cars as favorite promotions on cereal packages; most preferred prizes over games and favorite Big G cereal characters were Lucky the Leprechaun, the Trix Rabbit and Buzz from Honey Nut Cheerios.
The package promotion on each of the cereal boxes features Retro cartoons. After the packages reach the stores, consumers can go to www.grocerysavvy.com and view some cartoons from the past, while enjoying a fun morning with family and friends over breakfast. If families are looking for a little challenge during breakfast, they can test each other’s knowledge on milestones during the original package introductions such as, a gallon of gas cost 22 cents in 1956; the original Hawaii 5-0 debuted on TV in 1968, and now it’s back on the air; Apple Macintosh was introduced in 1984 and stonewashed jeans were all the rage; and in 1989 the Berlin Wall came down.
This promotion marks the fourth year retro packages have been re-introduced and is being supported with Target ad circulars, prominent promotional space at check lanes in all stores, blog outreach featuring retro trivia contests, and radio promotions across the country.
Big G cereals are pleased to support families by providing both entertainment and nutritious breakfast options. Cereal is one of the healthiest breakfast choices parents can make, giving families yet another reason to feel good about choosing Big G cereals. Ready-to-eat cereal has fewer calories than most other common breakfast options, while also being nutrient-dense and many varieties are low in fat.
The limited-edition cereal boxes are available exclusively in Target stores nationally. For a Target store near you, visit www.Target.com, and for more information on Big G cereals visit www.GrowUpStrong.com or www.WholeGrainNation.com.
FEATURED CEREAL FUN FACTS – 1968 – Trix
Pop Culture:
– The Green Bay Packers win Super Bowl II
– The musical Hair officially opens on Broadway
– Hawaii 5-0 debuts on CBS and eventually becomes the longest-running crime show in television history until Law & Order overtakes it in 2003
– 60 Minutes debuts on CBS and remains on the air today
– The Detroit Tigers win the 1968 World Series, defeating the St. Louis Cardinals 4 games to 3
Politics/News:
– Vietnam War – Battle of Khe Sanh; One of the most publicized and controversial battles of the war begins, ending on April 8
– Martin Luther King, Jr. is shot dead in Memphis, TN. Riots erupt in major American cities, lasting for several days afterwards.
– U.S. President Lyndon B. Johnson signs the Civil Rights Act of 1968
– NASA launches Apollo 7, the first manned Apollo mission. Mission goals include the first live television broadcast from orbit and testing the lunar module docking maneuver
– Senator Robert Kennedy is assassinated by Sirhan Sirhan at the Ambassador Hotel in Los Angeles
Popular Fads/Products etc:
– Mattel’s Hot Wheels toy cars are introduced
– ATM’s First Philadelphia Bank installs the first automated teller machine in the U.S.
– Air Bags, Allen K Breed invents an air bag that deploys and inflates automatically violent impact using nitrogen gas
GIVEAWAY
1 lucky reader will win a General Mills Retro Cereal Prize Pack, including 1 package with five limited edition boxes of General Mills Big G Cereals and 1 $10 Target Gift Card!!!!
WIN IT!!! (MANDATORY ENTRY)
– Tell me in a comment one favorite memory you have of Trix from your childhood.
EXTRA ENTRIES:
– Follow The Mommy-Files on Twitter – 1 ENTRY
– Tweet about the giveaway – 1 ENTRY DAILY
– Become a Fan of The Mommy-Files on Facebook– 1 ENTRY
– Follow me through Google Connect (new on the right side of the blog) – 1 ENTRY
– Subscribe to my blog – 1 ENTRY
– Add my Mommy-Files button to your blog and include the URL – 1 ENTRY
– Comment on any Non-Giveaway post on The Mommy-Files – 1 ENTRY per post comment (no limit)
– Blog about this giveaway and include the URL – 5 ENTRIES
RULES:
– Contest will close at 11:59 p.m. PST on Sunday, March 13th, 2010! Any entries after this time will be deleted!
– Contest open to U.S. residents only.
I received product samples from General Mills to facilitate this review. The giveaway was sponsored by General Mills. All opinions expressed in this post are 100% mine.
I remember my mom making me trix xereal bars, just like the rice krispies ones for lunch
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I remember us always mimicing the “Silly Rabbit -Trix are for kids!”
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I remember the crazy rabbit in the commercials and the slogan “trix is for kids”.
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I remember I loved the silly rabbit, and getting to open the box.
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With 6 younger siblings we always had Trix as a staple in our cereal cupboard. one sister routinely had it with bananas every morning.
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I liked eating them after school right out of the box.
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i remember the bunny on tv 🙂
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What I remember most about Trix from my childhood is opening the box and inhaling the fruity scent! Thanks!
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i used to like the old trix commercials
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My favorite memory of Trix is watching the commericals…silly rabbit, Trix are for kids! I also liked to eat them one color at a time!
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My mom would never buy us sugary cereals, so I don’t even like them but my hubby does!
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My favorite memory was seeing the Trix commercials with the silly rabbit.
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I loved Trix rabbit so much even had a tee with large rabbit on. And I still keep it now.
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I loved Trix as a kid and the catch phrase with the commercials.
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I remember the “Trix is for Kids” TV commercial and that Rabbit (I think it was a rabbit) bouncing all over the screen.
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I didn’t really eat Trix cereal but i used to love the commercials, Trix are for kids, used to wish the poor rabbit would get his trix once and awhile
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I loved when I visited one of my friends after school and we had a bowl of Trix for a snack. Yummy!
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Trix bars like rice krispie bars is what I remember from my childhood
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I remember the rabbit trying to trick the kids in the commercials
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as a child, i loved watching trix commercials. i always wanted that rabbit to luck out!
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I remember we used to eat it at camp and we liked the way it colored the milk.
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My favorite memory of Trix is of their commercials! “Silly wabbit, Trix are for kids!”
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I don’t have memories of eating Trix when I was young, but my kids liked it. They liked to sort out the different colors when I gave them the dry cereal for a snack.
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I used to and still do LOVE the Trix commercials 🙂
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I had a pet rabbit when I was a kid and I would feed her Trix. Fancy Pants and I loved Trix.
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I remember watching the commercials and being a little sad that the rabbit couldn’t have any Trix.
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Sadly, no Trix in my childhood home!
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I remember helping my littlest brother sort his colors with TRIX in order to learn his colors!
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We only got Trix once in awhile…my Mom insisted on oatmeal most mornings. lol
One of my favorite memories of Trix is of their commercials.
“Silly wabbit, Trix are for kids!” I always rooted for the rabbit to get some……
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I remember eating my Trix by color eating the yellow and orange first because i liked them the least
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Ha! That would be the Trix rubberband slingshot. Great projectile aerodynamics, low damage potential. You haven’t lived until you’ve ambushed your kid brother with Trix. 🙂
My favorite memory of Trix is of their commercials!!
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I loved the Trix commercials but we never had Trix growing up, the neighbors did though..lol
I remember loving the commercials on Saturday mornings growing up.
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I love how Trix always turned my milk funny swirls of rainbow!
My favorite memory is liking the Trix commercials.
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I just remember the commecicals for Trix.
One of my favorite memories is sharing breakfast with my brother in the mornings and enjoying Trix cereal.
Thanks so much.
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Thanks again
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We always got Trix at grandma’s!
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i used to pick out all the yellow trix because i didnt like the way they tasted.
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i remember the trix bunny always on saturday morning cartoon commercials
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I loved Trix as a kid. We rarely had suhary treat cereals in the house, but when we were rewarded we always got to go pick out a cereal and my choice was always Trix! I loved how the milk would turn colors and I always ate only one color at a time 🙂 One day it was red the next green and so on – weird I know but it was so much fun after watching those “Trix are for Kids” commercials!
My memory of Trix are those too cute “Silly rabbit, Trix are for kids” commercials. I dare anyone to see one and not get a big ol’ grin on their face! Also, I just love the taste of Trix. Not o eat all the time, but great for a special morning treat.
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i loved eating Trix and watching Sat morning cartoons.
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Getting in our old wooden built-in kitchen cupboard and spilling some Trix in my hand and looking at all the colors
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When I was a teenager I used to pour Trix in a cup and mix in peanut butter! Would not do that now but at 14 it was the best dinner ever! Thanks!
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loving the commercials during bozos circus
My favorite memory of Trix has got to be their commercials as well. Who didn’t like them with a slogan that catchy? We had Trix every once in a while; it was so good! Thanks for the chance! 🙂
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I remember my sister eating Trix because it was her favorite. I’d tease her about the Rabbit.
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I used to love the Trix commercials on TV “Silly rabbit, Trix are for kids…” :).
As kids we didn’t get fun cereal often. I remember we each got to pick our favorite cereal to have for breakfast Christmas morning. I always picked Trix
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I remember the cartoons with the wabbit.
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I remember getting this spoon as the toy in the box from Trix when I was little. It was awesome…it was purple and had a shape of the rabbit at the top. The best part though was that it changed colored when it went into the cold milk!
I always had to havae Trix in the house when our daughter was grwing up, that is all she would eat!
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My favorite memory of Trix from when I was a kid was the commercial “Trix Are For Kids”
I liked how Trix changed the milk into a redish pink color. Thanks!
I used to take a needle and thread and make Trix necklaces.
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It was my favorite cereal as a kid, and I always had to stop everything when the commercials would come on.
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We used have Trix for cereal for dinner! It was a big treat!
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I favorite memory was watching the Trix commercials during Saturday morning cartoons.
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[…] week Three of this giveaway so now there is another giveaway on the same blog different from the second one . As you already know, I posted I love cereals. I love them so much that I don’t only eat […]
I remember loving the colors of the corn puffs in Trix.
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I use to love digging through the cereal for the prize! 🙂
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I don’t remember Trix when I was a kid
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I always loved the commercials. I was always a big fan of rabbits! Silly rabbit, Trix are for kids! I was always pulling for him!
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Eating trix in front of Sunday morning cartoons with my parents
That I was able to eat it my friend’s house? My mom didn’t allow sugary cereals when I was a kid, so I had to enjoy them every time I was at a sleepover.
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I remember getting to eat it almost every day as a kid.
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Eating it at breakfast before school.
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My memories of Trix are loving that silly rabbit in all his commercials!
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I always remember seeing the commercials during Saturday cartoons.
I never ate trix as a kid.
don’t have any, we didn’t get any sweetened cereal as kids
We used to seperate our trix by color and eat em seperately.
Thanks for the chance.
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I never got Trix as a kid. I was deprived i swear. i had to eat cherrios which is ok i love them.
We didn’t eat trix often! Only when we went to my grandparents!
thanks for entering me!
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I remember watching the “Trix Are For Kids” ads on tv.
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I remember the tv spot where is said something like “silly kid, trix are for kids”. Something like that.
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I don’t remember eating Trix as a kid, but I do remember watching the ads every Sat morning during Sat morning cartoons.
I used to like to separate the colors and eat them as a color grouping. I would usually save the best color for last:)
My brother and I used to love the commercial with the Trix rabbit. Silly rabbit!
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I loved the commercials as a kid. I always said I’d share with the rabbit if he came and asked 🙂 lol We used to only be able to eat them at my Grandmothers because at home it was “healthy” cereal only!
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i remember the comercials.silly rabbit trix are for kids.
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I remember a color changing Trix rabbit plastic spoon that came in the Trix box. My sister and I always fought over who got to use it.
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My favorite memory is watching the Trix commercials Saturday mornings
I remember “Trix Are For Kids”.
I remember loving the commercials. I still say, “Silly Rabbit, Trix are for kids,” out of the blue sometimes for no good reason. 🙂
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Cheerio`s still a fav after all these years
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Trix was not around during my childhood, but was available for my children. During that time I rather enjoyed the commercials.
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I remember eating first one flavor then another!
I remember the commercial with the line, “Silly rabbit, TRIX are for kids”!
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I remember fighting with my brother and sister over Trix, my mom hardly ever bought it.
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I remember getting Trix for special occasions as a kid. We always looked forward to it.
being allowed to pour my own cereal into the bowl which meant the whole box on the table!!
Definaltely the commercials with the Trix rabbit, they were always so entertaining!
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We didn’t really ever have sugary cereals growing up in our home, but I remember getting to have it at my first friend’s house when I would sleep over!
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My mom would buy Trix as a treat! I loved the commercials! :0)~
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eating trix straight from the box!
I remember enjoying Trix when I was a kid.
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I never had Trix when I was a kid, but I tried some with my son. They are colorful and fun to eat for children.
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I always loved the Trix commercials. I still love the cereal!!!
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I remember when the cereal was shaped like fruit and I used to use it as food for my barbies!
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“Silly rabbit, trix are for kids.”
Thanks for the contest.
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We were not allowed to have Trix as children, but we loved the commercials! Thanks!
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My sister & I used to LOVE Trix…and back then there were only 3 or 4 colors! And we used to love the advertisements on tv with the “silly rabbit”!
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I loved it for eating breakfast and how we would make faces out of them in our bowls.
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Trix was Daddy’s favorite cereal. We loved eating it for a snack as a family.
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I remember picking out my favorite flavors from the Trix box.
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I loved Trix as a child and ate Trix every Saturday morning for breakfast.
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i used to love eating these as a kid and reading the box they always had something interesting printed on it 🙂
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I remember Trix are for kids
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I remember the poor rabbit in the commercials.
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Just getting it in general was a good memory because we never got sugary cereals!
I remember watcvhing saturday morning cartoons with the “silly rabbit trix is for kids” commercials
I didn’t eat cereal as a kid but I remember the commercial slogan ” Trix are for kids”.
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I’m a subber… thanks for the great give-away!
we always loved trix as kids
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I loved the trix are for kids comercials when i was a kid.
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loved the toys that came on the box
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I never had trix but my son did and loved them. I used trix to teach him his colors and how to count to 10
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I remember watching Saturday morning cartoons and eating Trix as a kid.My 3 yr old is in love with Tri and will not eat any other cereal.Thanks!
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I have very fond memories of Saturday mornings in the early 70’s, just me in front of the tv watching cartoons and eating trix cereal. Alot of times I would be up before my folks and it was a great breakfast I could “fix” myself. And there was always the Trix comercials with that silly rabbit every Saturday.
I still remember taking the box from my parents and saying “Trix Are For Kids”. Thank you for the opportunity to win.
I remember eating Trix with strawberries while watching cartoons on Saturday morning when I was a child.
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I remember arranging them according to colors/flavors before eating them : )
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I always thought that it was mean not to give the rabbit any cereal when I viewed the commercials as a kid.
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Thanks for the giveaway… remember my weekend routine of waking up each Saturday (very, very early) & planting myself in front of the TV with a bowl of Trix (or any other cereal) to watch cartoons until my parents got up..
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My favorite memories are of the Trix rabbit commercials.
Thanks for the giveaway!
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I never tried it as a kid.. I did as an adult because my kids wanted it.
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